Trojan

In this project, I aimed to rebrand Trojan condoms packaging to be less overtly masculine and more inclusive. The current branding is heavily targeted at
men, which can make women feel uncomfortable and embarrassed when purchasing these products. My rebrand features simple, unisex packaging with
a sleek and understated Trojan logo. I also introduced an easier identification system, using color gradients to represent different features and dots and waves
to indicate texture. Additionally, I ensured that the presence of spermicidal lubricant, which can cause allergic reactions in many women, is clearly marked.